Use Of Social Media In Communication in The Workplace †Free Samples

Question: Discuss about the Use Of Social Media In Communication. Answer: Introduction Workplace communication is one of the most important aspects to get development outcomes for the organization. Employees, managers and all other people in the workplace need to communicate with each other and understand their point of view is the important aspect to involve with the organization. Communication is the important medium to understand the internal situation of the organization and in modern times when employee retention is a big challenge for the organization, communication effectiveness and strategic use is important in that case. In this globalized business development use of social media in communication is one of the technological moves in business as the employees are also enjoying the process. The social network is influencing two categories of the network (Grunig, 2013). One process consists of a customer-oriented network that deals with all the customers and their problem through the internet and another process is organization-oriented network and this networkin g process is important for the communication. Lots of communicational problems or the ice shield in the communication has broken due to this process. Use of social media communication in the workplace Some of the organization has their portal to communicate with each other. Or else social networking process implementation is a marketing policy and organization has enough opportunity of marketing their product through this. In case of B2B and B2C cases, social media has served the internal and external process of communication. In some cases, the rapid interaction between customer and employees, help to conduct the market research and seeking desire for the product in customers (Jin, Liu Austin, 2014). Identifying the new business opportunities, creating communities in the organization is also important and through the way of customer feedback new innovative processes can be implemented. Online marketing and product feature list are there with the product and in some cases through the social media brand value of a company has increased. There are some other uses as well for social media to strengthen the organization direction of success. These are Social media helps and improves employee engagement case and productivity. Through the marketing and communication tools, different work culture can be sustained (Mishra, Boynton Mishra, 2014). Employment branding will improve the process. Social learning and collaboration with employees as well as with the customers also improve in that scenario is essential. Research over the social networking process and an increase of personal development through the communication skill and interconnected communication process is important for the organization. Communication tools and motivation Open communication is always productive for the company and that has played an important part to know the situation of the company through the narratives of employees. A sense of responsibility and maintain relationships with employees is a factor that proceeds from the communication process. The meeting is the best part of communication and managers have to organize several meeting so that employees sense and thinking over the organization can be judged (Guffey Loewy, 2012). Productive and constructive arguments for the development of the organization are important and through the social networking process marketing standard and the organizational market position has been improved. Social intranet software is a communication tool that manages a conversation between employees in the workplace. It is important for any business organization to flow conversation in right manner and the delivery more flexibility in the workplace. Private group massaging and chat is another process of organizational Business collaboration, acquisition, merger deals are fixed with group chat process through conference calling or meeting (Okoro, 2012). Hence, effective communication is needed in that case. The issue of tracking and ticketing software is a 360-degree approach to the customer to state their view to the employees and approach a positive response to customers queries. There are many customers, who become frustrated in any case, on that moment effective communication and positive approach to the queries is important and relevant. Internal blog and videos is another option to motivate employees or to understand them some situations that they are in the organization (Meredith, 2012). In that case, youtube videos and the reading of blogs determine the need of the organization and employees are working on Usefulness of communication in the workplace There are some useful effects that influence organization productivity and provide a secure place for the employees to communicate well in manner and enrich their job skill as well. The benefits are Building a team and communicate with employees in an effective manner enhances the team productivity and development. Some haphazard things are there which can be mitigated through communication. Things are getting sorted due to proper communication. The medium may create more employee engagement and state the responsibilities of the employee and explain what is required of In case of managing diversity, communication is an important aspect of mitigating conflict situation (Law, Buhalis Cobanoglu, 2014). There are some real issues regarding promotion and recognition cases. In those cases, conflict situation may arise and that initial handling is executed by the executives or managers through communication. Shannon and Weaver model of communication is important in that case and that enhances the communication process and sends the message in a proper way to the receiver. Information has delivered with some encodes a version of words and through the transmitter, it receives by the recipient. The process of communication is important for the organization where all necessity blockages are disrupted thorough communication and employees have worked in the good organizational situation. Communication is useful in the workplace to understand the employee's mind. In a globalised business aspect, employees are also enhancing their merit and knowledge and learn the process of work (Short, Randolph-Seng McKenny, 2013). In that case, they have some better opportunity in other companies as well. However, if engagement is in intact form then employees will think again about their resignation. So a factor of retention is employees involvement and engagement and that provide enough opportunity for organizational development. Use of intranet and employee interaction Disengaged staffing can be mitigated by the intranet system and organization fair environment is persisted through the situation. Through the intranet system, communication and engagement procedure evolved in a revised way. New ideas and innovations are come up through the process and employee mindset will draw them in the direction of production and quality. In that case, uses of social sites are also relevant and intranet is an important process of that. Brand names are creating a high value and that encourage employees to do their work in a right manner (Jin, Liu Austin, 2014). An intranet is spreading their engagement with a teaser campaign where the employee gets to know the benefits of this process. Organizational development and the building up the momentum with safe environment place happen in the way. In case of using analytical engagement, this process of communication is also important. In case of basic engagement may this high-level collaboration is not sustained in the workplace but in the case, in case of marketing activity, the process is ethical and relevant enough. Communication strategy to engage employees Organization managers have to reach to their employees and communicate them in an ethical manner that helps to understand the position of them. Communication plans for the meeting, conference and all these things are engaging employees in an efficient way. Another thing that comes up with the effective communicative process is the progressive development of the employee. The need to understand their development and manager needs to appreciate their work to some extent. Communication also motivates the employee to do better in their organization field. The use of technologies and social mediums are important in that factor and employee can interact through these mediums (Cardon Marshall, 2015). The development and progression of employees are not stagnant rather they have better opportunities through the organization process. Creativity will develop through the process and that will help employees to do better production and get enough chances to get a high salary from the company. T he process is also strengthening the factor of reward and recognition from the company is another important factor and the motivational speech given by the manager or executives on that occasion is important for the employees also. Conclusion The assignment has shed light on the importance of communication in the workplace. Workplace communication is important for the development of the organization. If employees are not getting gelled with each other their understandable parameter is not set and that active interest is not persisted as well. Active interest in organization and organization productivity and quality is depending on the motivation of employees. If they have good understanding between them, then enough business enhancement opportunities will come and engaged workplace condition also remain. The assignment highlights communication model and use of social networking option in the workplace. Intranet service of communication is important in that case and that deliver better engagement between employees. The communication tools and strategies are also discussed in this paper and that encourage employees motivation external engagement with the other employees and organization. Better strategies and engagement opp ortunities are important for the development of business and employees are the most important part of the business, so maintaining relation and deliverance of motivation is the effective factor for making a legitimate organization. References Cardon, P.W. Marshall, B., (2015). The hype and reality of social media use for work collaboration and team communication.International Journal of Business Communication,52(3), 273-293. Grunig, J.E., (2013).Excellence in public relations and communication management. Routledge. Guffey, M.E. Loewy, D., (2012).Essentials of business communication. Cengage Learning. Jin, Y., Liu, B.F. Austin, L.L., (2014). Examining the role of social media in effective crisis management: The effects of crisis origin, information form, and source on publics crisis responses.Communication research,41(1), 74-94. Jin, Y., Liu, B.F. Austin, L.L., (2014). Examining the role of social media in effective crisis management: The effects of crisis origin, information form, and source on publics crisis responses.Communication research,41(1), 74-94. Law, R., Buhalis, D. Cobanoglu, C., (2014). Progress on information and communication technologies in hospitality and tourism.International Journal of Contemporary Hospitality Management,26(5), 727-750. Meredith, M.J., (2012). Strategic communication and social media: An MBA course from a business communication perspective.Business Communication Quarterly,75(1), 89-95. Mishra, K., Boynton, L. Mishra, A., (2014). Driving employee engagement: The expanded role of internal communications.International Journal of Business Communication,51(2), 183-202. Okoro, E., (2012). Cross-cultural etiquette and communication in global business: Toward a strategic framework for managing corporate expansion.International journal of business and management,7(16), 130. Short, J.C., Randolph-Seng, B. McKenny, A.F., (2013). Graphic presentation: An empirical examination of the graphic novel approach to communicate business concepts.Business Communication Quarterly,76(3), 273-303.